
A trademark is one of the means of individualization of participants in civil turnover, goods, works or services, according to paragraph 8 of Article 1 of the Law of the Republic of Kazakhstan "On Trademarks, Service Marks and Appellations of Origin of Goods", a trademark, service mark is a designation registered in accordance with this Law or protected without registration by virtue of international treaties in which the Republic of Kazakhstan participates, serving to distinguish goods (services) of some legal entities or individuals from similar goods (services) of other legal entities or individuals.
According to Article 158 of the Administrative Code of the Republic of Kazakhstan for the illegal use of someone else's trademark, service mark or appellation of origin or confusingly similar designations for similar goods or services, as well as the illegal use of someone else's brand name, except in cases related to the exhaustion of the exclusive right to a trademark, if these actions do not contain signs a criminally punishable act, administrative liability in the form of a fine is provided.
It is necessary for business entities, when carrying out commercial activities, to take into account the norms of legislation aimed at protecting and protecting a trademark, service mark or appellation of origin of goods or designations similar to them to the extent of confusion for homogeneous goods or services.