Another 30 Kazakhstani companies will receive the status of «gold supplier» on the Alibaba marketplace
QazTrade, with the support of the Ministry of Trade and Integration of the Republic of Kazakhstan, announces the second stage of selection among Kazakhstani enterprises to participate in the Program for launching on the international trading platform Alibaba.com . The new selection started on July 10 and will last until July 23, 2023.
In total, this year it is planned to place 70 domestic companies on the marketplace. Within the first stage, 44 organizations were selected from January to April 2023. All of them received the status of «Gold supplier» on the Alibaba platform for a period of one year.
«The premium status gives Kazakhstani companies access to a global audience, allows them to increase their recognition on the international trading platform. During the year, entrepreneurs will be taught for free how to promote products to foreign markets through a popular marketplace. In addition, they will receive full service and support in the export process», - said Assel Egemberdieva, Deputy General Director of the «QazTrade»Trade Policy Development Center JSC.
According to the results of the first stage of selection, more than 100 electronic applications were received from representatives of the manufacturing sector, among them manufacturers of agricultural products, ready-made food products, machinery and equipment, vehicles, appliances and apparatuses, as well as chemical products.
Both commodity producers and trading companies can apply for participation in the program. In addition to paying for premium accounts, entrepreneurs will be helped to pass the verification procedure and create mini-sites on the trading platform, will provide consulting support.
Today, all business segments are represented on the international B2B trading platform. The leading positions among the demanded goods are occupied by products from the category «Food, drinks» и «Agriculture».
Asel Egemberdieva noted, Kazakhstani food products have already established themselves as high-quality organic products at an affordable price. For example, domestic honey has been in the top of requests from international partners of the Alibaba marketplace since 2020.
«Every year, our products are exhibited at the site of the World's largest Import Exhibition CIIE, which takes place in Shanghai. Kazakh confectionery, sweets, chocolate, pasta, sunflower oil and others are also very popular in the Chinese market», - the representative of QazTrade said.
Currently, 5 thousand Kazakhstani goods are placed on the Alibaba trading platform. The total sales volume of domestic companies through the B2B marketplace from 2020 to 2022 exceeded $ 300 million.
Recall that the single operator of measures to support exporters, QazTrade, cooperates with another Chinese marketplace - JD.com. The products of 25 Kazakhstani brands are presented here, in May the pilot batch of goods was sold out in record time.